Our company story:
As a business, we’re on a journey of great evolution and change – one in which clarity of purpose is key. Globally, society faces a decade of great challenges and immense technology disruption, perhaps more than we’ve ever known – and it’s within this context that being a purpose led, values driven business will be more important and more differentiating than ever.
This is the next chapter in our company story in which we will shape a better, brighter future.
Our strategy:
A vibrant and more innovative business landscape
In the coming 5–10 years, we will see an acceleration of major trends such as energy transition, resilient supply chains, and industrial automation for increased efficiency and productivity. These trends, however, will not progress to their full potential unless they leverage a mobile-first, Artificial Intelligence (AI) and cloud-based world.
Mobile infrastructure, powered by cloud and AI automation, is the enabling technology, but without mobile connectivity, AI and cloud cannot be deployed at scale. A mobile-first world requires ubiquitous high-performance, differentiated and programmable networks – with capabilities such as higher speed, bounded latency, location, and authentication – that are available everywhere and easily accessible to a broad ecosystem of businesses and developers. Open network interfaces, known as network APIs (Application Programming Interfaces), give developers easy access to advanced network capabilities. By combining these with high-performance and programmable networks, it becomes possible to satisfy much more demanding new use cases.
Our industry vision is of a stronger, more vibrant, and more innovative business landscape. But we are not just envisioning this future for the industry, we are shaping it - together with partners from across the ecosystem.
Creating long-term value
Through our business strategy we aim to put high-performance, differentiated and programmable networks at the center of the next wave of digitalization. We do this by extending our leadership in mobile networks and through a focused expansion into enterprises. In addition, we are reshaping the industry by creating a Global Network Platform – leveraging the innovation power of 5G in close cooperation with developers, Communications Service Providers (CSPs) and partners across the ecosystem.
Leadership in mobile networks
We have industry-leading solutions for mobile networks that encompass radio, core, transport and antennas along with OSS-BSS, network deployment and support services. We are consistently ranked as a leader in third-party assessments in areas such as performance and sustainability.
In business area Networks we are constantly evolving networks with the best performance, security, and energy efficiency at the lowest total cost of ownership (TCO). This includes delivering a sustainability-focused portfolio that will help break the energy curve of mobile networks and reduce customers’ energy use, costs and carbon emissions.
We are also leading the shift to open, cloud-native networks, which is an opportunity for us to increase our footprint. Our strategic priorities in this area include building high-performance programmable networks, industrializing Open RAN, pursuing cloud-native migration and bringing competitive hardware and software products, supported by advanced engineering services to the market.
Ericsson is playing an active role in shaping the industry landscape by providing a credible and realistic path to Open RAN, at scale. This will increase the value of connectivity, fostering new service growth which in turn will drive investments into network infrastructure.
At the end of 2023, we signed a historic deal with AT&T to modernize and transform their network into a programmable open network – driving a strategic shift in the industry.
In business area Cloud Software and Services, our solutions equip CSPs to excel in business agility, service experience, and operational efficiency while helping them transform to, and reap the benefits of cloud operations. Ericsson continues to invest in network technology so that advanced network capabilities are easy to expose to developers and other third parties. The Network Abstraction Layer (NAL) is is a key enabler of the Global Network Platform.
Focused expansion into enterprise
With 5G, we are in the early stages of widespread enterprise digitalization – creating significant additional value for industrial applications such as mining, airports, and manufacturing. We continue to build an enterprise business with a strategy that is organized around two business areas. The first, Enterprise Wireless Solutions, is where we are driving business transformation through seamless and secure network solutions. The second, Global Communications Platform, is where we will help customers monetize 5G in new ways by transforming how network capabilities – such as high speed and low latency – are globally exposed, consumed and paid for.
Enterprise Wireless Solutions
We are developing wireless solutions for businesses with leading reliability, security and easy-to-manage operations.
Through business area Enterprise Wireless Solutions – which includes Cradlepoint and Private Networks – we are accelerating the digital transformation of businesses, industries, communities and governments. The portfolio for this area includes Private Cellular Networks (PCN), Wireless-WAN (WWAN) and Cloud Security (Security Services Edge – or SSE) solutions. These solutions are primarily delivered via a unified management, policy, and security framework to enterprises, Managed Service Providers (MSPs) and CSPs.
The business area continues to expand its portfolio. In April 2023, Cradlepoint acquired Ericom Software including their advanced enterprise cloud security platform to solidify its Secure Access Service Edge (SASE) and zero-trust offerings for hybrid 5G and wireline environments.
Global Communications Platform
The second pillar of our enterprise strategy is powered by our acquisition of Vonage and the formation of business area Global Communications Platform.
Our ambition is to accelerate the world’s ability to connect and we do this by maintaining a strong position in the market for Communications Platform as a Service (CPaaS) with deep enterprise and developer engagements. In addition, 5G offers programmable and differentiated network performance and capabilities which in turn enables CSPs to provide new revenue-driving uses cases on top of their current subscription offerings. The key to this lies in making network capabilities broadly available – through network APIs – to developers and enterprises.
By combining the Vonage platform and developer ecosystem with open and programmable networks, we now have the building blocks to launch a Global Network Platform – making it easy to expose, consume and pay for network APIs. In September 2023, we reached an important milestone together with Deutsche Telecom, announcing a world-first in the commercialization of network APIs.
A network effect for accelerated growth and innovation
We are repositioning the industry by redefining how people can access and utilize network capabilities, as well as how networks can be monetized. The combination of high-performance and programmable networks, with network APIs and an ecosystem of developers, will result in a network effect of accelerated growth and innovation.
A network effect gains momentum with the creation of network APIs that are made broadly available on a global platform. As more and more developers join the platform and create new applications, traffic on the network increases generating more revenue for CSPs. This in turn prompts further network investments, accelerating the cycle and increasing the value of the platform with each new developer, enterprise and CSP that joins.
We are well positioned to deliver on this future potential through our business strategy, which focuses on creating long-term business value through leadership in mobile networks and a focused expansion into enterprise.
Ericsson’s role in shaping the future:
We are working together with the industry and society as a whole to ensure a sustainable and connected future. Our purpose tells us why we exist, while our vision shows where we are headed and what we want to achieve. Finally, our core values are what define us and everything we do.
Our purpose: To create connections that make the unimaginable possible
Our vision: A world where limitless connectivity improves lives, redefines business and pioneers a sustainable future
Our core values: Professionalism, respect, perseverance and integrity
Our values & focus areas:
Our values represent what we stand for as a company and they guide and inspire us in everything we do.
They have helped us become who we are today and together with our focus areas and our compass, they will continue to guide us to bring ethical thinking into every interaction, decision and transaction of our work.
When we all live by our values and demonstrate our focus areas consistently, our culture enables us to fulfill our purpose, reach our vision and deliver on our strategy. We stay a trusted partner to our customers, attract new and existing talents and create connections that make the unimaginable possible.
Our values
One Ericsson. It’s only possible together. All this only happens with and by us, as individuals and as Ericsson colleagues.
Professionalism
We deliver with high standards of excellence and hold each other accountable for the result
We have the needs of our customers at the center of every decision we take
We build trust by delivering on our promises, demonstrating thought leadership
Respect
We believe unique and different perspectives and skills create better outcomes
We stand for inclusion, diversity and promote collaboration
We genuinely listen and care for each other with empathy and
authenticity
Perseverance
We continually challenge ourselves to be at the forefront of innovation
We tackle the world´s most complex challenges by embracing courage, passion and grit
We are always in it for the long term and deliver on our commitments with determination and resilience
Integrity
We pride ourselves in making transparent, honest and uncompromising decisions
We demonstrate ethical, responsible and sustainable practices in everything we do
We win on our own merits and have zero-tolerance for unethical behavior