- Customer Engagement:
Greet and build rapport with customers to understand their preferences, budget, and vehicle requirements.
- Product Knowledge:
Demonstrate in-depth knowledge of new and pre-owned vehicles, features, financing options, and promotions.
- Test Drives:
Coordinate and accompany customers on test drives, highlighting vehicle performance and benefits.
- Sales Process:
Guide customers through the entire sales cycle, from initial inquiry to final purchase, including financing/lease options.
- Negotiation:
Present pricing and negotiate terms to close sales while adhering to dealership policies.
- CRM Management: Maintain accurate records of customer interactions and follow-ups using dealership CRM tools.
- Collaboration: Work closely with finance, service, and inventory teams to ensure smooth transactions.
- Targets: Meet or exceed monthly sales goals and contribute to team objectives.
- Market Awareness: Stay updated on industry trends, competitor offerings, and dealership promotions.