Marketing Manager monitor the day-to-day marketing operations within the company, such as market data on a local, regional or national level and you will play a key role in creating, implementing, and optimizing marketing campaigns to drive brand awareness, engagement, and sales. You will work closely with the marketing team to develop innovative strategies across various channels, ensuring that all marketing efforts align with company goals and constant communication with the senior professionals in China, Taiwan and other Mandarin speaking counterpart and clients.
Key Responsibilities
- Plan and implement comprehensive marketing strategies to build brand awareness and generate leads.
- Conduct market research to identify trends, customer needs, and competitive landscape.
- Create, manage, and evaluate marketing campaigns across digital, print, and other media channels.
- Develop brand messaging and positioning in collaboration with creative teams.
- Monitor website traffic, performance, and analytics.
- Maintain brand integrity across all company marketing initiatives and communications.
- Organize and attend marketing events such as trade shows, conferences, and product launches.
- Work closely with sales, product development, and customer service teams to align marketing strategies with business goals.