CORE FUNCTION
• Assist in building new business relationships and boosting sales.
• Plan, execute and close/assess marketing campaigns and promotions.
• Create content that attracts new business and improves visibility of the assigned brands.
• Provide marketing data that improves management decision making.
• Management of Marketing Shared Services team
DUTIES AND RESPONSIBILITIES
• Sales and Promotion: Implement strategies to increase sales and achieve revenue targets. This includes creating attractive marketing campaigns, offline activations, PR, and joining appropriate events.
• Market Research/Analysis: Stay updated on industry trends, market conditions and competitor activities related to the assigned brands. Discuss best practices, insights and recommendations to management for product improvements, pricing adjustments, and promotional campaigns.
• Content Creation: Create compelling and engaging content for websites, blogs, social media, emails, brochures, press releases and other related marketing avenues.
• Campaign Management: Plan, execute, and track the performance of marketing campaigns across multiple channels, ensuring they are delivered on time and within budget.
• Digital Marketing: Utilize digital marketing channels, such as social media, email marketing, content marketing, and SEO, to promote brand awareness, generate leads, and drive customer engagement.
• Data Analytics: Be able to provide and analyze data gathered from offline and online efforts to guide management in achieving their goals.
JOB QUALIFICATION
• Candidate must possess at least a Bachelor’s Degree in Business Administration, Marketing or equivalent.
• Minimum of 5-year experience working in a commercial customer-facing capacity.
• Capable of multitasking and prioritizing in a constantly changing environment.
• Dynamic and self-motivated with a high level of energy and enthusiasm.
• Able to think strategically and challenge current thinking.
• A team player that can add value technically but also commercially.
• Articulate in both the local language and English (verbal and written).
• Working knowledge for E-Commerce business operations.