Job Title: SENIOR CONSULTANT - VISUAL MERCHANDISING FOR FIELD AND IMPLEMENTATION
Job Description:
• Conceptualize, develop, and implement the overarching visual merchandising direction across all SM Store branches nationwide.
• Lead the design, execution, and monitoring of in-store visual merchandising programs, ensuring consistency with brand strategy and customer experience standards.
• Develop and enforce global-standard designs for in-store visual displays, marketing collaterals, graphics, signage, and promotional activations.
• Provide field-based implementation support to regional teams to ensure accurate and timely execution of visual merchandising directives.
• Conduct store audits and provide feedback to ensure alignment with visual merchandising guidelines.
• Liaise with internal departments such as marketing, operations, and buying teams for collaborative rollout of visual campaigns.
• Introduce innovative visual merchandising strategies aligned with global retail trends and adapted to the local market.
• Mentor and guide in-house visual merchandising teams on field execution and compliance with corporate standards.