PREMIUM CHOICE MEATSHOP
OUR VALUES
Premium Choice follows through on its mother company’s core values where our behaviors and actions are guided by the principles of honesty, loyalty, and responsible working to deliver total customer satisfaction.
VISION
To be the best-in-class service provider of safe, fresh, high quality, and best value meats to family tables and food service providers in the Philippines.
MISSION
To deliver passion and commitment to serving the animal protein requirement of the growing Filipinos.
PROFILE
The company was established on August 24, 2018, and launched its 1st branch of meatshop in Mayon St., Quezon City on December 13, 2019. Premium Choice was developed to focus on trading, processing, retail, and wholesale local and imported pork, beef, chicken, and fish products. The meat shop showcases raw meat and processed meat products and select high-value products and food ingredients, some of which are supplied by sister companies such as Foster Foods, one of the biggest and most trusted poultry integrators in the Philippines serving the chicken requirement of the country’s top food brands and restaurants, and Fisher Farms, the biggest producer of world-class fish products for local and international markets.
The development of the meat shop supports the vision of its mother company, Premium Feeds Corporation, a dynamic feed manufacturing company producing high-quality livestock feed for swine and poultry, in the implementation of its corporate growth strategy through vertical integration specifically in the Philippine swine industry.
Together with the synergistic efforts of sister companies and the pursuit of excellence in creating sustainable livelihood and taking part in building a food-secure community, the integration of Premium Choice Meatshop added a new leaf in serving the complete animal protein requirement of the growing Filipinos. From fish to chicken and now pork, the complete integration helps support livelihood and food security, bridging the gap for a continuous and sustainable food supply for family tables here and abroad.
Today, Premium Choice has 4 branches in Manila. The 2nd branch in San Juan opened in June 2021. The 3rd branch followed in Matino St., Quezon City in October 2021. The 4th branch in BF Homes Paranaque launched in August 2022 also marked the company’s 4th year and a total of 4 branches opened and is currently scouting for new locations in Taguig, Pasig, or Makati to open up 2 more branches by 2023.
OUR OFFERINGS
Premium Choice follows through on its mother company’s core values where our behaviors and actions are guided by the principles of honesty, loyalty, and responsible working to deliver total customer satisfaction.
● Highest quality chilled meat products at the best possible price
● Meats guaranteed safe (pork, beef and chicken are NMIS-certified, ASF-Free, antibiotic-free; chicken is halal-certified; processed meats use only plant-based, natural preservation process (no nitrites, no food coloring, no artificial preservatives)
● Special attention to highly competent butchers/meat technicians whose reliable technical expertise is extended to customers for preferred meat cuts and DIY meat processing services
● Showcase of day’s products in the shop with its suspended meat carcass and meat cutting station to showcase butcher and meatshop capabilities and offerings
● Farm-to-table operations
● Top notch food sanitation, safety, and quality measures in place (no strong smell of meats inside the shop)
● Dedicated Customer Service Representative per branch to assist customer needs
● Free delivery service in major cities in Metro Manila
● Safety and convenience of having meats delivered straight to homes thru call or Viber
OUR CUSTOMERS
● Household consumers, walk-in customers within the communities/branches we serve
● Villages, where we serve/, deliver
● Hotels, restaurants, institutional accounts